
Christa Castoldi is your trusted partner in the world of direct sales. With a passion for helping small business owners and direct sellers succeed, Christa has carved out a niche as a Virtual Assistant (VA) specializing in empowering individuals and direct sales leaders to connect with their customers and team members.
With a background in Special Education and over a decade of experience in the direct sales industry, Christa brings a unique blend of expertise to the table. Her journey from teaching to becoming a successful direct sales leader has given her valuable insights into what it takes to build a thriving business and a strong team. She understands the challenges and joys of entrepreneurship, and believes that the key to success in the direct sales world lies in genuine relationships. Christa understands the unique challenges that come with the Direct Sales industry, and she is ready to leverage her expertise to propel your business to new heights.
Get ready…. this is going to help you transform your business and your mindset! Together, we’ll explore strategies to align your personal goals with your professional aspirations, ultimately helping you achieve greater success and improving your confidence!
So, whether you’re a seasoned Direct Sales leader or just starting your journey, join Christa in the “Personal On Purpose” 4-Week Challenge, and let’s embark on this transformative journey together!

Meet Brooke Norlin, a dedicated name in the direct sales universe with a rich experience spanning over 18 years. Brooke’s journey in this realm has been more than just sales; it’s been about embracing flexibility, nurturing confidence, fostering community, and acquiring a plethora of skills from graphic design to the intricate art of social media strategy.
Diving deep into the world of Facebook & Instagram, Brooke has mastered trends and best practices that not only make a brand stand out but also resonate authentically with its audience. Understanding the labyrinthine challenges of juggling roles in social selling — from being a leader and marketer to managing personal life — she has dedicated herself to alleviating these pressures. With expertise in content planning, caption writing, and more, Brooke ensures every social seller shines.
Beyond her professional persona, Brooke is a family-oriented individual, cherishing moments on her Midwest acreage. Whether it’s tending to the garden, restoring an age-old barn, or dreaming of future chicken-raising adventures, she’s grounded in her roots. And when she’s not working? You might find her indulging in a road trip, savoring diverse cuisines, or enjoying episodes of ‘The Office’ on repeat.
Join her in the ‘Personal On Purpose‘ initiative, where the goal is to blend authenticity with strategy, ensuring every social seller’s story is told with genuine passion and intent.